4 Season Sports: New owner, same name
Before Rodney Banks heard in passing that 4 Season Sports was for sale, he never dreamed of owning a store.
“The people were in place and that made it easy,” Banks said of the decision to purchase the store.
Banks said he is looking into expanding some lines and products, maybe growing the archery section a bit, but has no plans for major changes at the moment.
The store has always been a nice, friendly place, Banks said, and he’d like to carry on the tradition started by Ralph Diercks, founder of the store, which was continued by Everett Smith, who owned the store for close to 11 years before selling it to Banks.Banks said he is isn’t too hands-on with the day-to-day of the store, which is where Chris Winchester comes in, who has managed 4 Season Sports for two and a half years.The business has been growing, Winchester said, and Banks is interested in continuing to grow the business as it comes.Winchester said the store did around $100,000 in business 10 years ago and last year it was up to around $1.5 million in sales.Winchester attributed much of that growth to rise in firearm business as of late and the steadiness of the fishing tackle market in Red Wing.One aspect that sets 4 Season Sports, 2301 Old West Main St., apart from the bigger stores, Winchester said, is the one-on-one attention and the products specific to the area.“It’s kind of trying to curtail it to those specialty products that the guy who launches at Bay Point Park is going to use,” Winchester said.The online part of the business – which launched about a year ago – is starting to expand as well, Winchester said. He started with handmade products unique to their store, but plans to have the majority of inventory available online sometime in the spring.